What's included · ROI Systems · Kardinal
Everything your website should do for your customers.
Before we set up a business's app, we read its website the way a customer, Google and an AI assistant would, and check every item on this map. Then we show the owner, line by line, what they already have, what the app adds, and what they can change themselves.
25 things we check on every website
21 of 25 included in the Kardinal App, from $97 a month
22 of 25 included in Kardinal for teams, from $97 a month + $27 per teammate
Included Free bonus Add-on We link yours Add-on prices shown only where they're live.
A form to ask for a job Customers can ask for work without calling.
Kardinal App Included
Kardinal for teams Included
You change it You pick the questions Requests land as a text or email The request shows up on your phone, already written.
Kardinal App Included
Kardinal for teams Included
You change it Text or email, your choice Book a time online Customers pick a time that suits them.
Kardinal App Add-on $9 a person, or we link yours
Kardinal for teams Add-on $9 a person, or we link yours
You change it On/off switch Online price or estimate tool Customers can see a price range first.
Kardinal App We link yours
Kardinal for teams We link yours
You change it You add the link Tap to call One tap and their phone calls you.
Kardinal App Included
Kardinal for teams Included
You change it Always on Tap to text One tap and they are texting you.
Kardinal App Included (if your line takes texts)
Kardinal for teams Included (if your line takes texts)
You change it On/off switch Customers send photos They can send a picture of the problem.
Kardinal App Included
Kardinal for teams Included
You change it Always on
Getting found and trusted 5
Shows your Google stars New customers see your stars right away.
Kardinal App Free bonus
Kardinal for teams Free bonus
You change it On/off switch Ask for a Google review Happy customers can leave a review in one tap.
Kardinal App Free bonus
Kardinal for teams Free bonus
You change it On/off switch Unhappy customers tell you first A low star rating comes to you privately, and the Google button stays there for everyone.
Kardinal App Free bonus
Kardinal for teams Free bonus
You change it On/off switch Directions in one tap Google Maps or Apple Maps opens straight to you.
Kardinal App Included
Kardinal for teams Included
You change it Your address Open or closed right now Customers see if you are open before they drive over.
Kardinal App Included
Kardinal for teams Included
You change it You set the hours
Getting found on Google and AI 6
More Google reviews, every month More reviews help you show up higher on Google Maps. Google says its local ranking counts how many reviews you have and how good they are.
Kardinal App Free bonus
Kardinal for teams Free bonus
You change it On/off switch Business details Google and AI can read Your name, address, phone and hours, written in code that Google and AI assistants read (JSON-LD).
Kardinal App Included
Kardinal for teams Included
You change it Always on Tells search engines what to read A robots.txt file points Google and AI crawlers to your pages.
Kardinal App Included
Kardinal for teams Included
You change it Opens when you go live A map of your pages for Google A sitemap lists every page so Google finds all of them.
Kardinal App Included
Kardinal for teams Included
You change it Always on A page written for AI assistants An llms.txt file tells AI assistants like ChatGPT who you are and what you do.
Kardinal App Included
Kardinal for teams Included
You change it Opens when you go live Looks good when shared When someone texts your link, it shows your name and a short description.
Kardinal App Included
Kardinal for teams Included
You change it Always on
Saves to the home screen like an app Your name and icon sit on their phone next to their other apps.
Kardinal App Included
Kardinal for teams Included
You change it Your name and icon Save to Contacts Your number goes into their phone in one tap.
Kardinal App Included
Kardinal for teams Included
You change it Always on Easy to share Customers send you to a friend: link, QR code or text.
Kardinal App Included
Kardinal for teams Included
You change it Always on Push notifications Send a note that pops up on your customers' phones.
Kardinal App Add-on $47 a month
Kardinal for teams Add-on $47 a month
You change it You send them
A page for each person Each person on your team gets their own page and card.
Kardinal App Add-on $27 a person
Kardinal for teams Included
You change it Add or remove people
You change it yourself Change your hours, buttons and photos from your phone. No waiting on anyone.
Kardinal App Included
Kardinal for teams Included
You change it Yes, all of it Change the look Pick colors, fonts and button shapes.
Kardinal App Included
Kardinal for teams Included
You change it Yes